{"id":12537,"date":"2011-05-13T00:00:00","date_gmt":"2011-05-12T22:00:00","guid":{"rendered":"http:\/\/selena.vot.pl\/selena-further-increase-in-sales\/"},"modified":"2025-10-06T23:37:01","modified_gmt":"2025-10-06T21:37:01","slug":"selena-further-increase-in-sales","status":"publish","type":"post","link":"https:\/\/selena.com\/en\/selena-further-increase-in-sales\/","title":{"rendered":"Selena \u2013 Further Increase in Sales"},"content":{"rendered":"\n<p><b>In the first quarter of 2011, Selena Group achieved revenue from sales of PLN 170 m, which is by 29% more than in the corresponding period of 2010. Selena sustains its declaration to pay dividend of 30% of the consolidated net profit for 2010. The Group expects its sales to increase by 15% by the end of 2011.<\/b><\/p>\n\n\n\n<p><b>The highest sales increase in Q1 2011 was achieved in the domestic market<\/b>. Following its recent acquisitions, the Group&nbsp;<b>expanded its product range. Sales of the new products in the Polish market increased by 50%<\/b>&nbsp;during the first three months of 2011. In the strategic eastern markets &#8211; Russia, Kazakhstan and the Ukraine, the Group&#8217;s revenue increased by 30%. The Group\u2019s performance in the&nbsp;<b>Central Europe<\/b>&nbsp;is also on the upward trend.<\/p>\n\n\n\n<p><b>In the first quarter of 2011, Selena Group posted an operating loss of PLN 10.6 m and a net loss of PLN 4.3 m.<\/b>&nbsp;Both EBIT and the net profit were heavily affected by the following non-recurring items:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><b>A substantial increase in the prices of the key commodities<\/b>\u00a0that are used for manufacture of the Group&#8217;s products;<\/li>\n\n\n\n<li><b>A provision of PLN 3 m<\/b>\u00a0raised by Selena\u00a0<b>for restructure of its business in Turkey<\/b>; at the same time, as a result of debt reduction of PLN 5.5 m, the Turkish Polyfoam reported an improved net profit for Q1 2011;<\/li>\n\n\n\n<li><b>Adverse FX rates<\/b>, particularly in Kazakhstan, Turkey, the Ukraine and China, causing losses of PLN 5.5 m;<\/li>\n\n\n\n<li>The cost of launching and commissioning the\u00a0<b>Chinese company<\/b>\u00a0in Nantong.<\/li>\n<\/ul>\n\n\n\n<p>\u201d<i><b>The first quarter<\/b>&nbsp;is traditionally a<b>&nbsp;difficult period for the whole construction sector<\/b>, which is subject to a&nbsp;<b>strong seasonality. However, this by no means an indication of the annual performance<\/b>. Results in the first three months of the year are usually weaker that those achieved in the second half of the year.&nbsp;<b>In the corresponding period of 2010, Selena posted similar results. The results for the second and the third quarter will have the key impact on the annual performance.<\/b>&nbsp;We sustain the declaration to&nbsp;<b>pay the dividend<\/b>&nbsp;of 30% of the consolidated net profit for 2010.&nbsp;<b>For the whole of 2011, we expect to achieve a more than 15% increase in sales compared with 2010<\/b><\/i>\u201d \u2013 said&nbsp;<b>Krzysztof Domarecki<\/b>, CEO of SELENA FM SA, the Group\u2019s holding company.<\/p>\n\n\n\n<p><b>In 2011, Selena Group intends to focus on integration of its previous acquisitions and use the ensuing synergies to continue organic sales growth and increase its economic efficiency.<\/b><\/p>\n\n\n\n<p><b>In 2010 and 2011<\/b>, Selena Group completed numerous investments, the major ones being:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><b>Acquisition of 100% stake in Industrias Quimicas L\u00f6wenberg SL (Quilosa), leader in the Iberian market of sealants and adhesives in Spain<\/b>. Since July 2009, the Group had already owned a majority stake (51%) in the Spanish company.\u00a0<b>In March 2011, it acquired the remaining 49%.\u00a0<\/b><\/li>\n\n\n\n<li><b>Acquisition of 100% stake in Przedsiebiorstwo Materia\u0142\u00f3w Izolacyjnych Izolacja &#8211; Matizol SA of Gorlice<\/b>. The investment provided Selena Group with\u00a0<b>new production competencies\u00a0<\/b>and allowed it to\u00a0<b>expand its proposition<\/b>\u00a0with roofing products and solutions designed for construction of buildings.<\/li>\n\n\n\n<li>Launch of regular production in the new mounting foams production plant in\u00a0<b>Nantong<\/b>, the special economic zone in China. The investment allows the company to increase its production capacity.\u00a0<b>Ultimately, the plant is to generate annual sales of EUR 30 m.<\/b><\/li>\n<\/ul>\n\n\n\n<p>The Group\u2019s priority for the next three quarters of 2011 will be to&nbsp;<b>grow organically<\/b>. However, the Group intends to&nbsp;<b>continue reasonably priced acquisitions<\/b>. The Group will target entities from the&nbsp;<b>construction materials sector<\/b>&nbsp;that offer products that are complementary to the Group\u2019s product range and that operate in&nbsp;<b>Europe and Asia, recording turnover of several \/ several dozen million euro. Possible future acquisitions will be funded from equity or debt.<\/b><\/p>\n\n\n\n<p><b>In 2010, Selena Group posted sales of PLN 879 m, which is an increase by 37% on 2009, when PLN 641 m was achieved. The gross profit in this period amounted to PLN 267 m, up 23% on the previous year. The Group&#8217;s carries on its trading activity<\/b>&nbsp;through its own entities&nbsp;<b>operating in 4 continents, which allows it to take orders from more than 50 countries. In 2010, exports accounted for 67%<\/b>&nbsp;of the Group\u2019s total sales.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the first quarter of 2011, Selena Group achieved revenue from sales of PLN 170 m, which is by 29% more than in the corresponding period of 2010.<\/p>\n","protected":false},"author":3,"featured_media":20954,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[98],"tags":[],"class_list":["post-12537","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investor-relations"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Selena \u2013 Further Increase in Sales - Selena FM S.A.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/selena.com\/selena-further-increase-in-sales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Selena \u2013 Further Increase in Sales\" \/>\n<meta property=\"og:description\" content=\"In the first quarter of 2011, Selena Group achieved revenue from sales of PLN 170 m, which is by 29% more than in the corresponding period of 2010.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/selena.com\/selena-further-increase-in-sales\/\" \/>\n<meta property=\"og:site_name\" content=\"Selena FM S.A.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SelenaWorld\" \/>\n<meta property=\"article:published_time\" content=\"2011-05-12T22:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-06T21:37:01+00:00\" \/>\n<meta name=\"author\" content=\"maciej.fornalczyk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"maciej.fornalczyk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/selena.com\/selena-further-increase-in-sales\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/selena.com\/selena-further-increase-in-sales\/\"},\"author\":{\"name\":\"maciej.fornalczyk\",\"@id\":\"https:\/\/selena.com\/#\/schema\/person\/a5a7b01712126168af1f2dc4f5756671\"},\"headline\":\"Selena \u2013 Further Increase in Sales\",\"datePublished\":\"2011-05-12T22:00:00+00:00\",\"dateModified\":\"2025-10-06T21:37:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/selena.com\/selena-further-increase-in-sales\/\"},\"wordCount\":690,\"publisher\":{\"@id\":\"https:\/\/selena.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/selena.com\/selena-further-increase-in-sales\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/selena.com\/wp-content\/uploads\/2024\/04\/Selena-Group-HQ-in-Wroclaw-Poland-2024.jpg\",\"articleSection\":[\"Investor relations\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/selena.com\/selena-further-increase-in-sales\/\",\"url\":\"https:\/\/selena.com\/selena-further-increase-in-sales\/\",\"name\":\"Selena \u2013 Further Increase in Sales - 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